Following its first comedy week in the US, YouTube has now announced the second edition of the same, in India. Mentioning the variety in consumption patterns, YouTube India officials are confident that comedy entertains all and will be a hit in the country.
The comedy week, between September 5 and 12, will facilitate new channel launches on the digital platform. Tying up with about 100 partners to get content of 400 hours, YouTube plans to launch 35 channels dedicated to comedy. The partners include Indian content producers and production houses.
All India Bakchod, Yo Yo Bharti Singh (featuring comedian Bharti), The Viral Fever (featuring the Qtiyapa team) and NH7 are some of the channels scheduled for launch during the week. The original content will be produced by O4 Digital Media, for 10 different channels on YouTube (www.youtube.com/comedyweek). The content is owned by the production house, which will get a percentage share from the advertisements gathered by the videos.
Comedy content will also be available on other channels, contributed and maintained by Rajshri, Eros, T-series, Shemaroo, Disney, Star, Colors, SabTV, Sri Adhikari Brothers, Telguone, MTV and Yash Raj films.
Television content from serials such as Comedy Circus, Dekh Bhai Dekh, Khichdi, Sarabhai versus Sarabhai, Comedy Nights with Kapil and The Great Indian Laughter Challenge will also be curated, along with Bollywood humorous content.
It will also feature comedians Like Cyrus Broacha, Vir Das, Bharti, Krushna, VIP, Saurabh Pant and Sugandha Raja Sagoo, and Indian regional language comedy content in Telugu, Tamil, Marathi, Punjabi, Malayalam, Gujarati and Kannada.
Gautam Anand, director, content partnerships, YouTube APAC, says, “Here in India, comedy shows contribute to over 30 per cent of total watch hours within the TV shows category, and in the past year, comedy show viewership has shown one of the fastest growths in viewership. Bringing Comedy Week to India allows us to give India’s audiences more of the content they love and discover new content that they can only enjoy on YouTube.”
In a conversation with afaqs!, Anand adds that there will be more such theme-based festivals in the future. In the US version, out of the total 150 partners, 100 partners saw an increase of about 40 per cent in their subscription base.
Interestingly, partnering with the television channels will help the company get some extra promotion for the content and hence, Comedy Week. The channels can promote their content in whatever way they want.
Sandeep Menon, director, marketing, Google India mentions that two television commercials will be released. Apart from that, digital will be used to communicate with the existing viewers.
He explains, “One thing that is peculiar to the Indian market is that while 1.2 billion people log in to YouTube now, we know that there is potential for bringing much more than that. So, communication has to go beyond the reach of internet.”
Further, he notes that there are over one billion people coming onto YouTube every month and over six billion hours of video watched every month. There’s tremendous growth and momentum for YouTube here in India.
Sanjiv Sharma, founder and executive chairman of O4 Digital Media, says, “There is a lot of scope in digital in the sense that video consumption is increasing by the day. On 10 channels, we will put up 10-15 fresh videos every day. The Cyrus Broacha channel alone will be launched with three-four shows and more will be launched as we go by.”
He shares that the best part of digital is that there is no time limit. He adds, “On TV, you have one screen to broadcast content and hence the time window is restricted.”
The production company aims to establish a strong presence online with original content. The exclusive content will include shows of leading stand up comedy stars, mimicry, slapstick comedy, sketch and character comedy.
India, the largest democracy in the world is stepping into its 67 year of independence. It’s a day when the country opens up its colorful wings like a peacock in its full glory. The flag-hoisting ceremonies, parades and cultural events could be seen across its terrain. The tri-color will find its glorious presence on high buildings and polls; people’s attire; accessories; homes and vehicles; and more. But how do the tech companies celebrate the big day in India? Take a look at it.
#1 Google Doodle
Google has doodled on India’s Independence Day seven times in the past eight years, only missed out in 2009. The first one in 2005 had a simple Ashok Chackra that made up second “O” in Google. The Independence Day doodle for 2012 was more creative where “G” was converted in to Peacock with its long neck making the curve of alphabet. The Google is all gearing up to bring a doodle to celebrate this year’s I-Day. Keep guessing what it will be till tomorrow.
#2 Flipkart Independence Day Offers
Flipkart, one of the biggest e-commerce company in India has geared up for independence day celebrations offering great deals in electronics, toys, home furnishing and other categories.
When it comes to electronic products, the site is offering lucky draws. The offer duration is from August 13 to August 16. During the offer period, everyday : 67 (marking 67 years of independence day) lucky customers will get 100 percent cashback; 158 (stands for 15th August) lucky customers will get 50 percent cashback; 1947 (marking the year we got independence) lucky customers will get 10 percent cashback.
Winners will be chosen via a lucky draw and will be informed via e-mail on August 30. Winner list will also be posted on flipkart.com Facebook page. Customers will get their cashback in the form of store credit and it will be credited into customers flipkart wallet account on August 30 and it can be redeemed on all products (clothing, footwear, accessories, books, electronics, etc.) listed by WS Retail on flipkart.com.
ALL customers (including lucky draw winners) will get an assured saving in the form of a store credit or instant cashback. Exact details will be mentioned under offer section on the product page.
You will get minimum 25 percent off on 1500+ brands of watches; an additional 25 percent off on selected brands, the offer holds good even for home furnishing.
#3 Google to celebrate India’s I-Day with “Google Impact Challenge.”
Ahead of India’s Independence Day celebrations this week, Google announced to launch ‘Google Impact Challenge in India’, inviting Indian nonprofits to tell how they would use technology to improve people’s lives.
At the end of the challenge, four nonprofits will each receive an Rs 3 crore (around $500,000) Global Impact Award and technical assistance from Google to bring their projects to life, the California-based tech-giant announced today.
“On the eve of India’s Independence Day, we’re celebrating the spirit of creativity and entrepreneurship of the world’s largest democracy by spotlighting the best local nonprofits that are using technology to make the world better,” Nikesh Arora, senior vice president and chief business officer, Google said on a blog post.
#4 Wishpicker offers chance to send in wishes to freedom fighters
The brainchild of two IIT graduates, the website ‘Wishpicker.Com’ , which began operations in January this year offers people a chance to send in wises to the people who fought for the freedom of the country.
The heroes – who are almost 90 years old now- include those who were imprisoned by the British, fought for the Indian national army, set a railway station on fire – among others.
“Our team got in touch with a few freedom fighters who are still alive, and on hearing their tales of courage and sacrifice, we realised that today’s youth has forgotten the hardships that our freedom fighters went through …” says Prateek Rathore who co-founded the site with Apurv Bansal.
People can log on to the site and leave their messages, including pictures messages says Rathore. A team from the website would present these wishes to them in person and senders would in turn receive photos of these freedom fighters with their messages.
“We are uploading the interviews of these heroes on the Internet, in order to spread awareness about the sacrifice that they made for the nation. We urge the youth to send in their wishes to these heroes, and make them feel special – something that they truly deserve”, says Rathore.
“Today we’re launching the Google Impact Challenge in India, inviting Indian nonprofits to tell us how they’d use technology to improve people’s lives.”
#5 Snapdeal is contributing to social cause on I-Day
The site says, “Celebrate this Independence Day by owning the Indian Tricolour. Say it with a flag All the proceeds from this sale will be donated to CRY (Child Rights and You). CRY is one of the oldest Indian NGOs working for the rights of underprivileged children of India. Over the last 3 decades CRY has reached out nearly 2 million children and has ensured lasting change in their lives.”
#6 Watch I-Day celebrations live on YouTube
The Indian Independence Day celebrations and the Prime Minister’s address to the Nation will be streamed live on Youtube. The stream will be made available tomorrow from 6:25 am onwards. The users will also be able to enjoy highlight clips from the celebrations. The Doordarshan has tied up with Google for the cause.
#7 Varighty.com is offering I-Day themed products
If you are looking for the Independence Day themed pillow cushions, mugs and other such utensils you can get it on Varighty.com. The website is also offering great deals on other products including electronics and accessories, furniture, artifacts and more.
#8 Amazon.in is offering books based at great price slashes
Amazon India has an offer to celebrate the Indian Independence Day. Amazon is offering 66 books (Kindle Version) for INR 66 each on the 66th Indian Independence day celebration. The list includes Patriots and Partisans: From Nehru to Hindutva and Beyond Durbar, Yayati: A Classic Tale of Lust, As The Crow Flies, My Experiments with Truth: An Autobiography, Jinnah vs. Gandhi The Bhagavad Gita According to Gandhi, and 22 others. There are also offers on selected electronic, apparel and other categories.
Google will use Google+, YouTube and Search to bring the Bollywood glamour to users on a digital platform.
Bollywood stars will join a Hangout on-air live from the green carpet, YouTube will capture the pre-event parties, and knowledge panels across Search will showcase everything one needs to know about the nominees.
“We are extremely excited to bring IIFA home this year. With this association, we hope to ensure a never before experience to all Indian movie lovers. We will use Google+, Google Search Trends and YouTube to provide a great experience to the IIFA watchers. This association will help us to reach out to millions of IIFA fans and bring live action from IIFA 2013 to their desk tops and mobiles,” said Sandeep Menon, director-marketing, Google India.
12.12.12 is the day which has a magic in it , it comes only once in hundred years and thats awesome that we are here to witness the magic .
And above all for us , the Die-hard fans of Thalaivar Rajini ,this day is even more special than any others. because he shares his 62nd Birthday on the very same day which makes it even more special.
The name we chant is Rajini , when the God treated him with more magic and this is one . not to mention the prayers and well wishes he has got from his fans all around the Globe .
Rajinikanth has been called the most popular Indian film actor of his time.His popularity has been attributed to “his uniquely styled dialogues and idiosyncrasies in films, as well as his political statements and philanthropy”.
“With never before presented insights on his personal and political life, this book, for the first time analyses the unmatched charm and magic of Rajinikanth that bridges the unique boy-next-door, down to earth persona, with that of his larger than life superstar image,” the publishers said in a statement.The book will also contain rare pictures and anecdotes.
Super Star Rajinikanth’s films are known for their “punch” dialogues. These are rhyming lines of dialogue delivered by the Rajinikanth to indirectly express his principles or position on political issues. Tamil magazines sometimes conduct competitions to predict possible punch dialogues for his forthcoming films. These dialogues are repeated many times in his movies and most of these have significance to the political situation at the time of release of relevant movies.
Listed below are some notable “punch” dialogues:
The search engine giant Google is facing heat from Indian telecom ministry and Income tax department at the same time. Telecom Minister Kapil Sibal said to Google and other social networking sites to monitor their content and was planning to pull up Google, now the tax department has slapped Google India.
Google is among the few large scale Internet ventures, to be profitable in the Indian market. Ninety-nine percent of Google’s revenue is derived from its advertising programs. Google India runs the Adwords programme whereby advertisements that appear on its website are sold in India to Indian business establishments.
Income tax department gave notice for Google India for not reveling correct revenues and for not producing its entire income for taxation. The profit and loss account filed by the company is not very clear to the IT department.
Tax department has questioned about paying tax on Google India’s net income which it gets from advertisements after crediting a sizeable amount as distribution fees to Google Ireland. It also built an argument on the basis of the contract between Google India and Google Ireland as Google India is conducting business and obtaining revenue from Adwords programme on its own account and the IT department wants the net income for Adwords programme only.
Tax department has estimated that in the 2008-09, Google India has admitted revenue of only 7.49 crore instead of showing the actual revenue of 167.32 crore. In addition to that tax was deducted at source (TDS) against the amount credited to Google Ireland. Based on the tax on gross income and TDS the department has made a claim of 74 crore for the year.
Google said that there is no error in accounting of revenue as it is dealing with Google Ireland at arm’s length for which adequate documentation has been maintained.
The decision of the department is expected to be of great significance as it would be applicable for other search engines also if the revenue is generated from India, even though the platform may be based offshore.
Many IT firms like Infosys, Wipro, Mahindra Satyam has also received notice from tax department before Google India. In August 2011, the department has ordered Satyam Computer Services, currently Mahindra Satyam, to pay a tax of 2,114 crore for assessment years 2002-03 and 2007-08. The Additional Commissioner of Income Tax has sent draft of proposed assessment orders together with draft notices to the company under the Income Tax Act, 1961, for 1,037.69 crore and 1,075.73 crore for assessment years 2002-03 and 2007-08, respectively. The draft of the proposed assessment orders proposes among disallowance of tax exemptions or deductions claimed by the company.
In February 2011, the department has also slapped a tax demand of over 450 crore on software giant Infosys Technologies for wrongfully claiming tax exemption on onshore services by declaring them as software exports. Infosys rival Wipro also got an inquiry notice from the Income Tax Department in May 2011 for the assessment year 2008-09.
Google has received government requests to remove 358 items from its services, including those in YouTube and Orkut, during the January-June period, according to a report by the Internet search giant.
As many as 255 requests cited government criticism as reason, a Google Transparency Report has said. The government had asked Google to remove 236 items from Orkut and 19 items from YouTube for the same reason, it added.
As much as 51 per cent of the total requests were partially or fully complied with, the report said.
The information assumes significance in the backdrop of the raging controversy over the screening of content on social networking sites. Communications and IT Minister Kapil Sibal has asked them to screen derogatory, defamatory and inflammatory content about political leaders and religion.
The much awaited India’s ultra-low-cost tablet is finally here. The much talked-about $35 tablet has been branded Aakash, and not Sakshat as reported earlier.
The initial cost at which the government is acquiring one lakh units the tablet PC from DataWind is Rs 2250 per unit. The target price at which the government intends to acquire an additional 1 crore units is the previously publicised Rs 1750 per unit.
The tablet will also be commercially available from November at a price of Rs 2999. A cellular modem will be the additional feature in the commercial model. Some units of the tablet PC were also distributed to the students present at the launch event in New Delhi. The device will initially be made available to post-secondary students.
The Aakash tablet also has support for Wi-Fi connectivity and includes a microphone and stereo earphones. The tablet also comes with a 12-month replacement warranty. The device was first showcased in back in July 2010. The tablet supports additional external memory up to 32 GB and includes an USB port.
A keyboard portfolio case for the tablet will also be made available during the commercial launch at an additional cost of Rs 300.
India trails fellow BRIC nations Brazil, Russia and China in the drive to get its 1.2 billion population connected to technologies such as the Internet and mobile phones, a report by risk analysis firm Maplecroft said this year.
The number of Internet users grew 15-fold between 2000 and 2010, according to another recent report. Still, just 8 per cent of Indians have access. That compares with nearly 40 per cent in China.
Some 19 million people subscribe to mobile phones every month, making India the world’s fastest growing market, but most are from the wealthier segment of the population in towns.
Like the Kindle Fire, the Aakash uses the Google Android operating system, but market watchers were sceptical the Indian-made device will have mass appeal.
- Processor: 366 Mhz. Connexant with Graphics accelerator and HD Video processor
- Memory (RAM): 256MB RAM / Storage (Internal): 2GB Flash
- Storage (External): 2GB to 32GB Supported
- Peripherals (USB2.0 ports, number): 1 Standard USB port
- Audio out: 3.5mm jack / Audio in: 3.5mm jack
- Display and Resolution: 7″ display with 800×480 pixel resolution
- Input Devices: Resistive touch screen
- Connectivity and Networking: GPRS and WiFi IEEE 802.11 a/b/g
- Power and Battery: Up to 180 minutes on battery. AC adapter 200-240 volt range.
- OS: Android 2.2
- Document Rendering
* Supported Document formats: DOC, DOCX, PPT, PPTX, XLS, XLSX, ODT, ODP
* PDF viewer, Text editor
- Multimedia and Image Display
* Image viewer supported formats: PNG, JPG, BMP and GIF
* Supported audio formats: MP3, AAC, AC3, WAV, WMA
* Supported video formats: MPEG2, MPEG4, AVI, FLV
- Communication and Internet
* Separate application for online YouTube video
- Safety and other standards compliance
* CE certification / RoHS certification
Odd Light ShowsCredit: YouTube
New evidence suggesting neutrinos can travel faster than the speed of light has shined a spotlight on how light moves and acts. Light plays off our atmosphere in strange and mysterious ways, sometimes sparking claims of UFO sightings and paranormal activity. From “shining halo clouds” to sprites and massive light spirals, the otherworldly photos of light phenomena in this gallery are naturally-occurring or man-made illusions.
Sky SpiralCredit: Dagfinn Rapp
The above unaltered image may like a wormhole to another dimension, but it was actually caused by a Russian missile that failed just after launch. The spectacular spiral light show appeared in December 2009 in the sky above northern Norway. According to Russia’s defense ministry, a botched Bulava ballistic test missile spun out of control, creating the mysterious rotating spiral effect.
Solar PillarCredit: Lars D. Terkelsen | larsdaniel.com
This shot, taken in May 2010 at Nødebohuse, North Zealand, in Denmark, shows a natural phenomenon referred to as a solar pillar. These vertical beams of light areusually created in cold air by ice crystals falling from high clouds. The crystals are sometimes flat, and air resistance will cause them to float flatly, rather than knifing downward on edge. As sunlight reflects off the crystals, the resulting column of light shining up into the sky seems to come from the sun, but in reality it’s just a few miles away from the observer.
Sprite SightingCredit: ILAN Science Team
A natural weather phenomenon, sprites appear as flashes high in the sky. They are triggered by thunderstorms and are created when lightning from thunderstorms excites the electric field in the atmosphere above the storm. The resulting dancing flashes of bright light can form as balls of electricity, streaks, tendrils or a combination of both, such as in the above image.
Emerald Sunset GlowCredit: Nigella Hillgarth
Just above this sunset, a peculiar light glows green. This “green flash,” caused by light refracting in the atmosphere, is rarely seen. But it was captured by Nigella Hillgarth, director of the Birch Aquarium at the Scripps Institution of Oceanography in San Diego, as she took a routine photo of the sun sinking into the Pacific.
A Halo of LightCredit: YouTube
Above is a still from video taken last October and uploaded onto YouTube of a giant halo in an overcast sky over Moscow. The unusual sight ignited UFO rumors, but was easily explained by meteorologists. The “halo cloud” was just an optical illusion caused by sunlight hitting a cloud at just the right angle. The cloud’s round shape is likely what is known as a hole-punch cloud. These clouds occur within cirrostratus clouds, which are often composed of ice crystals and drops of water that are below freezing temperature but still in liquid form. When cirrostratus clouds are disturbed by planes or strong winds, the droplets can freeze instantly or evaporate, the latter of which will form the hole.
Stunning SundogsCredit: Don Brown, Utah Skies
A sundog is another atmospheric optical phenomenon caused by the refraction of sunlight by tiny ice crystals in clouds. Also known as “mock” suns or parhelia, sundogs appear on each side of the sun. The ice crystals must be oriented horizontally and the observer’s line of sight must be close to horizontal to see the sundogs. This beautiful photo was captured at sunrise on a cold morning in Park City, Utah. Above the Trans-Alaska Pipeline in midwinter, sundogs meld into a halo around the sun.
Lime LightCredit: Pi-Lens | Shutterstock
The sky appears to glow an eerie green hue as the intense aurora borealis, also known as the northern lights, shine in the moonlit night. The striking image is mirrored on Lake Laberge, Yukon Territory, Canada.
Ice Crystal ArcCredit: NOAA Photo Library
Solar halos are also caused by small, flat, six-sided, ice crystals that float down parallel to the ground. When an observer passes through the same plane as many of the falling ice crystals near sunrise or sunset, the alignment makes each crystal act like a miniature lens. These “lenses” refract sunlight into our view and create what appears to be a bright circle around the sun. Shown above is a photo of the sun peeking from behind a building, with a 22-degree solar halo arc shining around it.